Swiss watches sales rose 44 percent in China last year, where a popular expression states “the bad have fun with luxury cars while the rich play with luxury watches.”
Swiss watch exports saw their greatest growth in more than 5 years during 2017 according to a record by the Federation of the Swiss Watch Sector. Hong Kong and landmass China were the top two markets for Swiss watches, with sales in Hong Kong climbing 21.3 percent to 15 percent of the market as well as landmass China sales increasing by 44.3 percent to get to 10.9 percent of the market.
According to Bloomberg, the 2012 crackdown on corruption that badly impacted the deluxe watch market in China shows up to have either played out or shed its teeth. On the other hand, efforts by the Chinese government to bring high-end costs back to mainland China appear to be working.
Independent of outside variables, Swiss luxury watches stay hugely popular in China. An informality illuminates how vital they are to signifying success among Chinese elites. The expression essentially translates as “the poor have fun with luxury vehicles while the abundant have fun with high-end watches.”
These are the 5 most prominent Swiss high-end replica watch brand names in China.
Longines is a luxury watch company based in Saint-Imier, Switzerland. Founded by Auguste Agassiz in 1832, Longines is presently had by the Example Team. Its winged shapely logo design, signed up in 1889, is just one of the earliest, still-active registered hallmark on the planet. Longines is aggressively promoting its items in China and also has worked with celebs, such as Aaron Kwok, Lin Chi-ling, Carina Lau, as well as Eddie Peng as brand ambassadors.
Lin Chi-ling uses a Langines watch.
2. Patek Philippe
Founded in Geneva in 1839, Patek Philippe is fairly new to lots of Chinese consumers. The brand opened its initial China flagship on Shanghai’s Bund in 2005 with what currently appears like instead dated panda-diplomacy. They produced a special edition Panda Table Clock making use of conventional Chinese enamel-work.
Panda Table Clock.
Founded in 1848 in Biel, Switzerland, Omega is well-known for its precision. Like Longines, it has worked carefully with Chinese celebrities to market its watches. In the last few years, Omega has employed Zhang Ziyi, Liu Shishi, as well as Coco Leeas its Chinese ambassadors.
Zhang Ziyi wears an Omega watch. Photo: Omega
Piaget was founded in 1874 by Georges Piaget, who started as a watch producer prior to he developed his own line of watches in the 20th century. Piaget is very popular in China, with more than 30 shops around the country. In 2015, in honor of the Lunar New Year, Piaget introduced a zodiac-themed, scandal sheet of high-end watches to cater to Chinese clients.
This Piaget watch features a dragon.
Established in 1905 in Switzerland, Rolex is perhaps one of the most well-known deluxe watch brand name in China. Rolex’s round face form is deemed auspiciousness according to Chinese practice, and also its gold crown logo signifies status and power. The brand has actually chosen top Chinese musicians Lang Lang, Li Yundi as well as Yujia Wang as its brand ambassadors.